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Research & education only — not financial advice.TENK is not a registered investment adviser; calls are impersonal, generated from SEC filings and a delayed/third-party price feed, and may be wrong or out of date. The operator and an affiliated trading operation may hold or trade the securities TENK rates — see Disclosures. Do your own research.

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TTENK/calls
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TTENK/calls
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Home›Compare›KO vs PEP
Head-to-head · SEC filings only

Coca-Cola vs Pepsi: which stock is the better buy?

Our verdict

On the filings, Coca-Cola (KO) is the stronger stock right now — higher on our blended fundamentals-plus-verdict read, and we currently rate it HOLD.

KO: 76/100PEP: 61/100blended fundamentals + verdict
KOCoca-ColaHold

World-class beverage franchise with 28.7% operating margins and 40.7% ROE, but its multiple already prices in the quality — own it, don't chase it.

Revenue $47.9B · FY2025
Is KO a buy? →
PEPPepsiHold

Durable franchise, but EPS fell 14% on a margin squeeze while it its multiple — a fairly valued hold carried by its ~4% dividend.

Diluted EPS $6.00 · FY2025
Is PEP a buy? →

The numbers, from the filings

MetricKOPEP
Fundamentals score8362
Revenue growth (YoY)+1.9%+2.3%
Net income growth (YoY)+23.3%-14.0%
Net margin27.3%8.8%
Return on equity40.7%40.4%
ROIC (est.)15.6%13.1%
Liabilities / Equity—4.26
Piotroski F-score7 / 95 / 9

Bold green = the stronger figure. All rows derive from SEC XBRL filings — no market-price data on this page.

Common questions

Coca-Cola or Pepsi — which stock is better?
On the filings, Coca-Cola (KO) is the stronger stock right now — higher on our blended fundamentals-plus-verdict read, and we currently rate it HOLD. This comparison uses SEC-filing data only: fundamentals scores, revenue and income growth, margins, returns on capital and balance-sheet health.
Is KO (Coca-Cola) a buy?
Our current verdict on Coca-Cola is HOLD (conviction 4/5), re-evaluated nightly against its SEC filings. The one-page verdict has the reasoning.
Is PEP (Pepsi) a buy?
Our current verdict on Pepsi is HOLD (conviction 4/5), re-evaluated nightly against its SEC filings. The one-page verdict has the reasoning.
What data is this comparison based on?
Everything here derives from SEC EDGAR XBRL filings: growth, margins, returns and health ratios, plus our filings-only fundamentals scores and buy/hold/sell verdicts. We deliberately exclude market-price data, so the comparison reflects the businesses, not the tape.

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›About this recommendation — produced by TENK/calls (tenkcalls.com), Luxembourg · not investment advice

AI-generated analysis, produced by our proprietary engine from SEC filing data.

Investment recommendation produced by TENK/calls (tenkcalls.com), Luxembourg. Completed Jun 25, 2026, 9:41 PM ET. Ratings & methodology: definitions · All recommendations to date: track record · Conflicts: disclosures. Not investment advice.

›About this recommendation — produced by TENK/calls (tenkcalls.com), Luxembourg · not investment advice

AI-generated analysis, produced by our proprietary engine from SEC filing data.

Investment recommendation produced by TENK/calls (tenkcalls.com), Luxembourg. Completed Jun 19, 2026, 2:10 PM ET. Ratings & methodology: definitions · All recommendations to date: track record · Conflicts: disclosures. Not investment advice.

Research and education only — not financial advice. TENKis not a registered investment adviser or broker-dealer and gives no personalized advice. Every call is impersonal — identical for all users, generated on a schedule from SEC filings plus a delayed/third-party price feed — may be wrong or out of date, and is not a recommendation to buy or sell any security. The operator and an affiliated trading operation may hold or trade the securities TENK rates; see Disclosures. Past performance does not guarantee future results. Do your own research.